How to Grow Your Small Business Using Instagram

Instagram is a social media platform owned by Facebook which is growing at a rapid rate (even a higher growth rate than Facebook) as a huge number of people are getting connected to Instagram every day. It is basically a photo sharing medium with friends and followers.

A lot more can be achieved by using Instagram, if used in the right direction. Many small and big businesses use Instagram as a source of advertisement because of its high popularity and more than 500 million monthly active users. The right advertisement is the key feature of every successful business and hence comes the Instagram!

How to Grow Your Small Business Using Instagram

How To Grow Your Small Business Using Instagram

Instagram is a great source of digital advertisement for your company profile and brands. With its special features like hashtag (#), Instagram helps you connect with the right people or group that may turn out to be your potential customers.

You can connect your Instagram account with other social networks like Twitter and Facebook to post and connect the right people across different social media simultaneously. It’s also possible to buy real followers on Instagram for your account, have a look here to find our more information about that topic.

These are some of the best ways to use your business accounts on Instagram for potential growth.

#1 Post photos relating your products and brand regularly. Provide people with what they actually want. Study the nature of your brand followers and proceed accordingly.

#2 The more activity you involve in, the better for your brand. Be ready to answer the queries of the followers in the comments to your posts. This makes the people feel comfortable and confident about your business. Always be polite and to the point to answer the queries.

#3 Provide the best to the customers. This relatively increase your growth chances and will increase your number of followers.

#4 Posting a short video describing the product and its main features improves your chances. Always keep in mind that the video should be small, specific and attractive.

#5 Proper use of hashtag feature of Instagram greatly influences the number of visitors to your post. Use a hashtag that relates to your image or video so that the people looking for similar product will reach you easily. This will drastically improve your number of followers.


Instagram is helping many small start-ups and businesses to shine in the tough market competition. It is proving to be a source of immense growth for many. It’s time you step into the global digital marketing tool to connect people with common interests.